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Actions (click-outs)
The number of CTA taps that open a URL, call a phone number or open an email client.
Other Articles:
What are the legal obligations of the Data Processors?
Adding third party analytics
Integration with your CMS
Interactions (engagement rate)
Using your CDN
Using assets from Instagram
What are the specs for creating Brand Stories?
Preview vs. production URL
Scene Impressions
Interaction rate (IR)